So we have raised the white flag on the semantic issue of ‘Interior Design”

We do not own it, we cannot claim it as our own. Apparently anybody can…even though all legitimate resources lead us to believe that it has a body of knowledge that can only be acquired through education, apprenticeship and testing.

At what point will we realize that this is not an issue of interior decorators vs. interior designers?  But it is a campaign/battle/struggle (insert your own war or sport metaphor here ________) between Certified Interior Designers and those who are merely interior designers?

We could be well on our way to distinguishing ourselves via credentialing and a strong unified public relations campaign. Unfortunately we got lost for the past 37 years trying to figure out who we really are.


5 responses to “ANGRY INTERIOR DECORATORS – 1”

  1. I know I keep pumping the credentialing of Certified Interior Designer….”CID” makes sense doesn’t it?
    Forgiddabout itttt!


  2. Samantha Boucher Avatar
    Samantha Boucher

    I haven’t commented in awhile on this or the UPID sites…lets just say I’ve been away. First up: good to see that you’re pursing this, and I’m digging the blog. 🙂

    Second: I’m on board with defining the difference between a PROFESSIONAL interior designer and a casual or non-licensed one. So as an alternative to CID (yeah, they beat us to it, but hey we’re getting used to that happening right?) how about LID: licensed interior designer or AID: accredited interior designer? Either way, perhaps we’d better call dibs and claim the domains before somebody else comes along and takes it.

    It would be nice to be able to plop some initials down after the title (in the vein of Bob Architect, AIA) and just have people get that Bob is a licensed architect….but that can’t happen yet….I’d love to be able to just sign my documents “Samantha Boucher, AID” someday and have it be no question as to my affiliation. Is that a totally unreasonable goal?


  3. Good to hear from you Samantha.
    I know we are not the only ones out there that see this. I just don’t think enough care to bring pressure on the various organizations to make it happen. Most designers are over-worked just trying to keep billable hours. What they do not realize is the collective public relations and marketing potential of a unified professional identity with a strong branding campaign.
    THE PUBLIC NEEDS WHAT WE HAVE- They just don’t realize it.

    If you, or anybody else out there, has any thoughts on how to create a critical mass of like minded professionals please post.


  4. Samantha Boucher Avatar
    Samantha Boucher

    I wonder if a national student group could be formed, aimed at ID students, that is set for the purpose of 1) educating its members about the issues facing ID as a profession and 2) encouraging and expanding on member ideas to further the profession and finally 3) organizing that “critical mass” of future designers and their faculty into one, unified group. I am thinking it should start as a student group because students as captive audiences are a bit easier to assemble…plus, like you said, once one is working in the profession it’s difficult to set aside the time to do this sort of thing. Thoughts?


  5. We would be happy to share our iDesign model with any school that might also want an alternative to the ASID/IIDA split decision.

    In order to pull off what you suggest and make it sustainable we would need the backing of IDEC.

    I doubt that IDEC would support, anything that conflicted with either ASID or IIDA and their various student efforts. Too much history and funding at stake.

    That said if the students took the initiative and demanded it in some sort of viral protest anything could happen….again I think apathy and misunderstanding are as much of a foe as the angry decorator crowd.


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