OR WWEAD-
(What Would Ethan Allen Do?)
Offer free interior design service of course.
PROFESSIONALINTERIORDESIGNER saw this article on Ethan Allen’s success (the furniture chain, not the statesman) I had to comment;
Ethan Allen Declares 11% Increase in Cash Dividend
DANBURY, Conn. —
Ethan Allen Interiors Inc. (“Ethan Allen” or the “Company”) (NYSE:ETH) announced today that its Board of Directors has declared a regular quarterly cash dividend of $0.10 per share, an increase in the annual rate of 11.1%, which will be payable to shareholders of record as of October 10, 2013 and will be paid on October 25, 2013.
Farooq Kathwari, Chairman and CEO commented, “We are pleased with our continued progress and the Board’s decision to increase the dividend.”
http://www.fortmilltimes.com/2013/07/30/2855701/ethan-allen-declares-11-increase.html
Okay I have no problem with Ethan Allen’s success and actually applaud it. But when I read the following boilerplate P.R. bio on the company my ire was raised;
About Ethan Allen
NOTE TO THE INTERNATIONAL INTERIOR DESIGN ASSOCIATION:
It seems that membership in your organization is all one needs to become an Ethan Allen Interior Design Affiliate https://www.ethanallen.com/on/demandware.static/Sites-ethanallen-us-Site/Sites-ethanallen-us-Library/en_US/v1375331775361/pdf/IDA_Application_EN.pdf
Wow what an honor….members of your organization can contractually obligate themselves to give away free design service in return for a tiny portion of EA’s increasing profits. Oh and also note that your sister organization ASID somehow is missing from the list of illustrious organizations. You may want to have your credential removed from that list. Just tryin’ to keep it professional- ya know.
Professional Interior Designer's Blog 